Head of Marketing
Oversee a company's marketing efforts, developing strategies to promote products or services and increase brand awareness.
Job opportunities
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Jobs in SEEK right now
Job growth
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In the last 3 months
Salary
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Typical salary
Job satisfaction
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Job opportunities
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Jobs in SEEK right now
Salary
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Typical salary
Job growth
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In the last 3 months
Job satisfaction
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What's it like to be a Head of Marketing?
The Head of Marketing is responsible for a company's marketing strategies and efforts to increase brand awareness and generate leads. They oversee market research, branding, public relations, advertising, and promotions. They collaborate with other departments to align marketing initiatives with company goals and ensure a consistent message across all platforms.
Tasks and duties
- Developing and implementing a comprehensive marketing strategy to enhance the company's brand and increase market share.
- Overseeing the creation and implementation of promotional campaigns and marketing events.
- Coordinating with sales, public relations, and product development departments to align marketing efforts with company goals.
- Monitoring and analysing market trends and competitors' strategies to identify opportunities.
- Measuring the effectiveness of marketing programs and strategies, and adjusting as necessary.
- Leading and managing the marketing team and overseeing the marketing budget.
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Skills and experience employers are looking for
Having the right skills and experience can make you an in-demand applicant. Head of Marketing employers on SEEK are looking for job seekers with expertise in the following areas.
Source: SEEK job ads and SEEK Profile data
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Latest Head of Marketing reviews
Jan 2024
Reviewer's Qualification
Diploma of Business Studies
Experience
1 – 4 years
Organisation size
Large (200+ employees)
The good things
If you are passionate about understanding and creating amazing customer experiences, Marketing is where it is at.
The challenges
Lots of people have an opinion of what is right for customers and creative work - this can be frustrating, but the reason it is key to make evidence based decisions.
Read more
Source: SEEK role reviews
SEEK has not verified the truth or accuracy of these comments and does not adopt or endorse any of the comments posted on this page.SEEK collects and posts the comments for what they are worth and for information purposes only to assist candidates to find employment through seek.co.nz
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